Sell more with TikTok Shop

TikTok Shop is a one-stop e-commerce solution for driving brand growth and sales directly on TikTok, where entertainment becomes shoppable.

70% of TikTok users discover new brands and products on TikTok.*

*Source: TikTok Marketing Science Global Retail Path to Purchase (US Results) conducted by Material August 2021.

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TikTok Seller enables sellers to manage their TikTok Shop via mobile phone. Available features including but not limited to seller registration, product management, order management, return&refund management, promotion management , customer service, data analysis, campaign registration and seller education.

Shopping made simple

Powered by TikTok's unique discovery engine, TikTok Shop enables brands and sellers to showcase and sell products directly on TikTok, through a suite of in-app shopping touchpoints.

LIVE Shopping
Promote, sell and engage with your audience, all in real time.
Shoppable Video
Create entertaining videos with your products just a tap away.
Shop Page
Display your product catalog within your own in-app shop.
Shop Tab
Display your products on a centralized marketplace within TikTok.
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Seller success on TikTok Shop

FAQ

How do I get started with TikTok Shop?
Register for a TikTok Shop seller account, complete identity verification, and start uploading your products. We provide comprehensive seller guides and support.
What fees do I need to pay?
TikTok Shop uses a commission-based system, with rates varying by product category. We don't charge monthly or annual fees.
How do I manage orders and shipping?
Through our Seller Center, you can easily manage orders, print shipping labels, and track delivery status. We offer multiple logistics solutions for your choice.